The president and CEO of the Canada Media Fund argued that the definition discussion requires a robust and lengthy debate beyond the Senate committee review.
Canada Media Fund president and CEO Valerie Creighton writes about the urgent need to act on Bill C-11.
The chosen 33 Indigenous, Black and people of colour producers will have access to national and international opportunities through the European Audiovisual Entrepreneurs training program.
Our roundup of feedback from attendees at the TV market delivers reveals quality and volume of in-person meetings, and formats and kids content as hot areas for growth.
BANFF ’21: The heads of CMF, Telefilm, BSO, ISO and the CMPA share their view of a platform-agnostic and creator-first future for Canada’s media industry.
Feedback received included the need for expanding funding triggers, a broadening of CMF’s funding remit to include genres such as reality, lifestyle and game shows, and better support for the retention and monetization of Canadian IP.
The funder has emphasized “flexibility, predictability and continuity” with an increased annual budget of $364 million for fiscal 2021/22 as pandemic-related measures largely remain in play.
With the CMF preparing to kick off a virtual consultation process running parallel to the passage of Bill C-10, Creighton says a growth mindset will be key as the underpinnings of the Canadian content industry are examined.
Val Creighton says the visual rebrand is timely as the organization prepares to spearhead industry consultations that will run parallel to government and regulatory reviews.
VIDEO: Valerie Creighton and Kelly Wilhelm discuss steadying the ship in 2020, what updates to the Broadcasting Act could mean for the funder, and how the organization will support the industry as it transitions from COVID support funding into a post-pandemic future.
The organization is not sitting still, innovating constantly. And with the industry at what Valerie Creighton characterizes as a turning point, there is rare opportunity on the horizon. “If we get this right, Canada will hold its place with the best in the world,” she says.
The Canada Media Fund is not letting the pandemic slow efforts to better serve the industry as a whole.