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Crossmedia Toronto unveils 26-speaker lineup
Vodo founder Jamie King, Uber Canada general manager Andrew Macdonald, and Mark Ghuneim, CEO/founder of Wiredset and Trendrr, are to headline the cross-platform content conference on February 21 in Toronto.
Steven Goldsmith named The Shopping Channel president
The former Sears Canada exec will oversee the Rogers Media channel’s multiplatform retail strategy, and lead its e-commerce, on-air production and mobile merchandising elements.
CMF changes French-language envelope factor weights
The CMF is eliminating the 5% Above-Threshold licences factor and shifting that factor to the Audience Success – Total Hours Tuned factor for 2013-2014.
Bell Fund expands low-budget funding with TV licence fee top-up
TV programs associated with low budget digital media productions will be eligible for a top-up of up to 75% of the broadcaster licence fee, to a maximum of $75,000.
nextMEDIA: Mobile success means creating mobile-first strategies
Panelists agreed that publishers and advertisers need to move away from just adapting online experiences to mobile devices, and focus on activation elements.
Quebecor Fund backs Quebec versions of The Voice, Dragon’s Den
Non-fiction projects, including adaptations of these successful English-language programs, dominate the latest batch of Quebecor Fund’s main television production assistance program.
nextMEDIA: Meeting growing digital video demand first step to monetization
According to a panel of industry execs at the Toronto conference, online publishers must demonstrate that their premium content can net consistent audiences that can be sold to advertising media buyers.
Best of the year: Playback’s Winter 2012 issue
Check out our digital edition, where we feature the best of 2012, zoom in on 3D, and pay tribute to Comedy.
nextMEDIA: Creators should capitalize on mobile, digital video
“At the end of the day, with video usage, you’re extending [content] reach, not cutting reach,” comScore VP Canada Bryan Segal (pictured) told Playback ahead of the conference taking place Dec. 3 and Dec. 4.
Weekly roundup: Season premieres, awards and channel changes
Bomb Girls’ season two premiere date set, NSI online short film festival wins announced, Channel Zero unveils Rewind and ZoomerMedia’s Joytv gets national satellite carriage.
Little Guy partners with Monster Factory on new app
The Toronto indie developer has released Super Snack Time, an app for kids ages nine and up, and inked a licensing deal with toyco Monster Factory.
Michael Polis exits DHX Media-owned Wildbrain Entertainment
While Polis (pictured) has left his position as Wildbrain’s president and DHX’s EVP of branded entertainment and consumer products, he will continue to lead DHX’s transmedia kids IP UMIGO project.
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