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TV Day: Network toppers talk TV’s future
The panel agreed that TV is still a strong medium, and reaching audiences and advertisers on emerging digital platforms requires new revenue and ad integration models.
Score Media looks to be a heavy-hitter with app updates
Dale Fallon, Score VP digital products, tells Playback that the baseball-related updates, aimed at fans and fantasy-league managers, also create new revenue streams.
TC Media to launch TV production division
The production house will begin producing content from its French-language publications this June, and launch into English content within the next year.
Rogers launches mobile app that streams live sports
The app streams CBC-broadcast games and is offered at a subscription rate starting at $5 per month for unlimited viewing.
Gamerizon, Sardine Productions get transmedia Chop Chop Ninja deal
The Montreal-based companies will develop mobile, web and TV-based content with Teletoon Canada.
Astral nets $38 million quarterly profits despite soft TV revenue
The company is also set to launch an app in the fall for its English-language premium pay-TV channel subscribers.
Bell Media and Ford Canada team up for new web series
John Taylor, senior director of content for Bell Media Digital, tells Playback that branded entertainment, such as the new Intersections series featuring the Ford Focus, is an integral part of the company’s future.
Secret Location, Thunderbird Films win Digital Emmy
The transmedia episode Endgame Interactive, a digital extension of the former Showcase drama, earned the award in the fiction category.
Playback Summit: Who are Canada’s next Mad Men?
Senior media and digital agency execs will lend their expertise in the marketing pitch contest during the inaugural Playback Summit on April 25.
Playback Summit: New speakers confirmed
Jennifer Dettman, Jason Chaney and Tony Walsh have joined the speaker lineup for the inaugural event, happening April 25.
Future talk at Digital Media Summit
The industry panel discussed everything from why Napster worked to creating content for ever-fragmenting audiences at yesterday’s event.
Saskatchewan film tax credit terminated
SMPIA and Partners in Motion president Ron Goetz talks to Playback about the effects on the industry after the news that the province’s latest budget will cut the program.
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