Interactive

The world’s a stage for Romeo Candido’s Prison Dancer

The transmedia series from the writer-director mixes musical numbers and mockumentary storytelling with blogging and social media elements – all in a bid for Broadway.

AToMiC: Teletoon starts a vampire-human street fight

The game will let players choose – in 3D – how the My Babysitter’s a Vampire series will end.

AToMiC: Citroen races through the Twitter-sphere

In the second edition of a new series covering innovation in the media landscape, we take a look at a new Citroen marketing campaign that puts social media users in the driver’s seat.

AToMiC: Ice Pilots NWT sends fans scavenging online

The Vancouver new media producer has turned the series’ website into a site-wide game, where online players collect virtual cargo as part of the TV show’s digital extension.

NFB launches new chapter for Highrise project

A new installment in the National Film Board of Canada’s acclaimed webdoc series offers users an innovative interactive experience on NFB.ca and Wired.com.

The Digi Awards announce short list

The annual event – formerly the Canadian New Media Awards – names almost 100 finalists across 31 categories.

Fall TV: Social hits and misses

US-based Networked Insights reports Revenge and Up All Night are among the shows getting the most social buzz.

X-Summit: TV-first not always best cross-media strategy

Panelists, including Nerd Corps president Ken Faier, suggest taking a hard look at whether launching a property on TV first is the right strategy, or if a digital environment would be more effective.

Huminah Huminah opens new studio

The Nova Scotia-based animation studio is expanding to Hamilton, Ontario.

Go Fae yourself: Lost Girl fans can now influence the series

New web content and mobile apps give the series’ hardcore fans an outlet for their enthusiasm.

NFB’s Bar Code project gives life to inanimate objects

In this Playback Q&A, NFB’s Hugues Sweeney talks about engaging Canadians with the story of everyday objects through an innovative partnership with ARTE France.

Microsoft expands Xbox Live TV experience

Rogers and Astral sign on to distribute content through the interactive gaming console’s TV service as it marks a major international expansion.