The move leverages existing opposition in eastern Canada from Cogeco Eastlink and Quebecor with a new voice from western Canada.
The programs will put up to a maximum of $1.4 million towards creating and updating digital media projects for Canadian television projects.
The deal encompasses programming including A&E’s Duck Dynasty (pictured), History’s Pawn Stars and Lifetime’s Dance Moms.
The Olympic finale on CTV led into a preview of Anger Management, which brought in nearly three million viewers on the Bell Media channel.
The sub-licensing deal will make Sportsnet a licensed broadcaster of the 2014 World Cup Brazil, and see it broadcast soccer events to which the CBC has rights.
The company’s production exec and head of development will assume the new mantle of creative director of content.
The pubcaster’s new kids show Cross Country Fun Hunt is being created on the road with the host documenting communities and uploading segments online to draw traffic to a dedicated series site.
The primetime and daytime Olympic broadcasts took the top two spots for the week of July 30 to Aug. 5, 2012.
American Reunion is the top-selling DVD for the week of July 23 to July 29, 2012.
Andrew Bush’s Custodial and The Amazing Tales of Mr. Evans from Mark Little and Dan Beirne are winners in the Comedy Conference pitch program.
After announcing the departure of host Kary Osmond last month, the Canadian public broadcaster has extended its deadline for applications to find a host for the food series’ first season of 2013.
Deals for Eddie – The Sleepwalking Cannibal (pictured), 9 Story’s Almost Naked Animals, DHX’s Martha Speaks and Rastamouse, and Breakthrough’s Greatest Tank Battles.