A twist on a reality series from Vancouver-based Switch United has landed the $2,000 cash prize at the Merging Media pitch session at the Whistler Film Festival’s Summit.
It’s more important to appeal to everyone in a small, targeted group – like fanboys, for example – rather than a large, broad group, says Benedict Carver.
There’s nothing new in the Internet’s long tail.
Overnight data from BBM has the Grey Cup audience at 6.04 million viewers – only slightly behind last year’s record 6.1 million viewers.
Astral Media is to launch mobile streaming applications for its traditional radio station listeners early in 2011.
The open Internet is being closed and colonized by digital giants like Apple, Netflix and Facebook that stand to control the media business for a generation, according to Newser.com founder Michael Wolff.
Hoping to put more emphasis on development, Andra Sheffer announced at Interactive Ontario’s iLunch last Friday that the Bell Broadcast & New Media Fund will soon be accepting applications to its development program on a monthly basis.
Tim Burton, passing through Toronto to help launch his MOMA exhibition at Bell Lightbox, has invited his fans to help pen an online story for his Stainboy character via Twitter.
Toronto prodcos Tricon Films & Television and Shark Teeth Films are launching a new CGI/live-action kids series, Smallfoot, on CBBC’s new online platform My Toons.
Jeff Gomez, president and CEO of New York-based transmedia producer Starlight Runner, will be stopping in Toronto next week to host KidScreen’s Transmedia Bootcamp. Ahead of the workshop, he shares a few insights with Playback Daily.
Pick the night and let the app choose your film and theatre. That’s the aim with Cineplex Entertainment’s new mobile app, available as a free download for smartphones and select digital devices from Wednesday (November 24).
An ambitious census project by Pixel to Product Research is aiming to fill what it sees as a gap in available data on the burgeoning industry.