Just a few months after the announcement of their horror film Terror Train, the partnership between Montreal-based prodco and distributor Incendo and FOX-owned, ad-supported streamer Tubi continues to roll along.
This week at the Content Canada conference, Incendo revealed two additional horror films slated for production in 2022, in conjunction with Tubi as part of their continued content initiative: Marry F*** Kill, an original film written by Ian Carpenter and Aaron Martin (Terror Train), and The Amityville Curse, an adaptation of Hans Holzer’s novel, scripted by Dennis Heaton (Motive).
Adam Lewinson, chief content officer at Tubi, revealed to Playback Daily that the companies are also developing two comedy films together and may explore more projects.
“We’ve found a great affinity and a partnership for us on the Tubi side, being able to tap into all of the awesome creative powers of Incendo and all of the great talent here in Canada,” Lewison said. “The partnership certainly started with horror, but we’re branching out into comedy and I’m sure we’ll find other genres to work with in the future.”
Montreal-shot Terror Train, produced by Graham Ludlow and Kaleigh Kavanagh, is a remake of the original Canada-U.S. co-pro cult classic that featured horror star Jamie Lee Curtis and was directed by Canadian-British-U.S. filmmaker Roger Spottiswoode. Philippe Gagnon (Amber Alert) directed, and Carpenter and Martin wrote the contemporary reimagining of the story, about a killer who targets a Halloween-themed “party train” for college seniors. It’s slated to premiere as a Tubi original exclusively in the U.S. on Oct. 21 and will make its Canadian premiere on Crave at a date that’s yet to be announced.
Marry F*** Kill started production this week in Montreal with Caroline Labrèche (Rule of 3) as director, and Ludlow and Kavanagh as producers. Executive producers are Ludlow, Brook Peters and Shari Segal. The story centres on five estranged college friends who reunite to attend their friend’s funeral. The Canadian cast includes Jedidiah Goodacre (Descendants), Maxine Denis (Party of Five), Robbie Graham-Kuntz (Utopia Falls), Cynthia Jimenez-Hicks (From), Deanna Jarvis (Beauty and the Beast), and Devin Cecchetto (The Craft: Legacy).
The Amityville Curse is scheduled to start production in Montreal and surrounding areas in November with Éric Tessier (You Will Remember Me) as director, and Ludlow and Kaleigh Kavanagh as producers. Ludlow, Kavanagh, Peters and Segal will executive produce, as will fellow author and Holzer’s daughter, Alexandra Holzer. Incendo secured the underlying rights to the original novel from the estate and will bring a different perspective to the story in the new adaptation, the company said.
Incendo will represent distribution on a global scale, while Tubi is the commissioning U.S. licensee for both projects.
“Crave is the first window for Terror Train here in Canada with the other projects still TBD,” Lewinson said. “On the Tubi side, obviously we’re U.S.-based but we do have our platform here in Canada. And we’re mindful that if we’re partnering with someone like Incendo for Canadian content, we’re not going to be the first-window partner here. But certainly we can come in for a later window.”
Tubi is a younger-skewing streamer, so younger writers like Carpenter and Martin adding contemporary touches on Terror Train and Marry F*** Kill fits in perfectly, Lewison said, noting Marry F*** Kill has “elements of Stranger Things with a little bit of Euphoria mixed in.”
The Amityville Curse will skew a bit older, he added. “What I’m really enjoying about our partnership with Incendo is we’re really focusing on story and character first and foremost.”
The partnership comes at a time of growth for both companies.
Graham Ludlow, Incendo’s production and development executive for Canada, said the company is “re-evaluating” where it wants to go in the future and “definitely in an expansion mode” after Jean Bureau stepped down as president and CEO in April. COO Jean-Philippe Normandeau is maintaining “continuity in the development” of Incendo, according to a news release issued by parent company TVA Group at the time.
“Part of my joining the company was to help oversee some of that expansion and making sure that we’re doing not only different genres of movies, but also developing into the half-hour and one-hour space and looking at coproductions,” he said. “We just finished shooting a co-production in Ireland with a partner, a six-part one-hour series that we’re very excited about called Clean Sweep. And we are planning to do many more productions with partners around the world.”
The goal is “to just keep expanding,” Ludlow added. “But very specifically to this conversation, the relationship we’ve developed with Tubi has been fantastic and long may it grow and prosper, because we really have enjoyed working with Adam and his team tremendously.
On the Tubi side, the streamer has doubled down on its originals, with more than 100 on the horizon following Fox Entertainment’s acquisition of MarVista to bolster programming on Tubi. Original movies is “very heavily” a part of that original content strategy, with horror being a key genre it’s focused on, Lewison said
“We see tremendous engagement with movies, whether they’re licensed theatricals, indies and/or original production,” he said. “So certainly for us with our partnership with Incendo, but then also, more broadly, we’re very heavily into the movie business. It’s a key pillar of our strategy.”
In Canada, Tubi is “really in a growth phase,” he added. That includes a recent distribution deal with the National Film Board of Canada to stream 29 of its titles across Canada, the U.S. and Australia, and partnerships with Shaw Communications, Blue Ant and WildBrain, among others.
“We continue just to have robust conversations and partnerships and deals with all of these different production entities here in Canada.”