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Hot Sheet: Digital Demand for Aug. 2 to 8, 2021

By Playback Staff
August 13, 2021
Loki narrowly maintains its lead in the digital originals list, but loses ground in overall demand, while Letterkenny and Toronto-shot series The Handmaid's Tale and The Expanse remain.

Top 10 Digital Originals: Canada

1. Loki (Disney+): 24.23 times more in demand
2. Ted Lasso (Apple TV+): 24.17
3. Stranger Things (Netflix): 21.78
4. The Mandalorian (Disney+): 21.4
5. Outer Banks (Netflix): 17.53
6. WandaVision (Disney+): 15.74
7. Letterkenny (Crave): 14.95
8. Cobra Kai (Netflix): 13.89
9. The Handmaid’s Tale (Hulu/CTV Drama Channel): 13.47
10. The Expanse (Amazon Prime Video): 12.81

 

Top 10 Overall TV Shows: Canada

1. My Hero Academia: 33
2. The Walking Dead: 25.87
3. Loki: 24.23
4. Ted Lasso: 24.17
5. SpongeBob SquarePants: 22.76
6. PAW Patrol: 22.55
7. Sesame Street: 22.21
8. Stranger Things: 21.78
9. The Mandalorian: 21.4
10. Game of Thrones: 19.76

 

Parrot Analytics calculates its Top 10 lists using Demand Expressions, which are shown by using a metric that demonstrates how much more in-demand the top series are than the average TV show in Canada. For example, a difference of 1x represents the market average and 10x means a series is ten times more in demand than the average TV show in this market.

Image courtesy of Marvel Studios