Rachel Nixon is the new director of digital media for CBC News, hiring the BBC vet away from…

The Canadian media industry needs better systems of measuring and analyzing digital user data if it is ever going to fully exploit emerging platforms. At least that was the consensus at IN 09: The Interactive Exchange, Interactive Ontario’s digital media conference held in Toronto in March. According to the best minds attending, Canada lags far behind the U.S. in this regard.

Robert Lantos has boosted his stake in Entertainment One as part of a buyout offer to existing shareholders. As British equity investor Marwyn Neptune Fund raised its own stake in the Canadian producer and distributor from 27.7% to 44.4%, Lantos, a non-executive director of E1, picked up 1.12 million shares, or a 0.9% stake, adding to the 2.56 million shares he already owned. Also as part of the partial cash offer to existing E1 shareholders completed on March 27, Darren Throop, CEO of E1, acquired another 1.5 million shares to take his holding to 3.2%, or 4.2 million shares.

A web startup is moving product placement deals from behind closed doors to the faster, simpler and more transparent digital sphere. Pegged as the ‘eBay for product placement,’ Filmmortal provides a marketplace for movie and TV show projects shopping for alternative funding.

Microsoft offered surprising insights in an April report entitled Europe Logs On: European Internet trends of today and tomorrow. Most surprising perhaps is a prediction that, based on current growth levels, Internet consumption will outstrip traditional TV in June 2010 – averaging 14.2 hours per week against 11.5 hours for TV.

New media producers will soon be able to turn their Ontario digital tax credit into bankable cash to help cash flow production…

GlobalTV.com has relaunched with a new design and promo strategy geared to dramatically increase traffic and views of its full video library…

Playback: There has been a lot of talk about ‘free’ distribution on the Internet, but how do people get paid for their work?

• In September 1997, Google co-founders Larry Page and Sergey Brin decided their BackRub search engine (started in 1995) needed a new name. After some brainstorming, they came up with Google – a play on the word ‘googol,’ a mathematical term for the number represented by the numeral 1 followed by 100 zeros. The use of the term reflects their mission to organize a seemingly infinite amount of information on the web

The cartoon channel is putting five series online following a deal with…

Disney Online is bringing a whole new group of websites into its fold, purchasing Internet assets from Canada’s…

Hulu, the would-be one-stop website for professional video content, has, in its short life, captured significant eyeballs in the U.S.