In 1997, Rogers In House Productions was launched to service Rogers Communications’ internal production needs in a professional environment, ‘not involving [the] volunteers’ who give their time to Rogers Community Cable productions. By 1999, the quality of work coming out of…
Established commercial directors are the subject of this regular feature. Each issue we will profile their careers, accomplishments and the ideas that propel them to new advertising heights….
Anyone notice that we’re angering the biggest nuclear power in the world?…
With the launch of Rogers Productions and the company’s new mandate to service external agency clients, a number of questions have arisen within the commercial production community. Overall, producers seem a little confused by the Rogers Communications’ effort, but have little…
With Atom Egoyan’s recent first venture into spot direction, there’s a renewed focus on those directors who bounce between television, feature film and spot work. Although Egoyan was unavailable for comment, commercial/feature directors Bruce McDonald (The Partners’ Film Company), Boris Damast…
Director: John Fawcett * Writer: Karen Walton…
With rapidly advancing technology and the industry in flux, the commercial set we know and love could be very different 20 years from now. To get some perspective, Playback released the brains of several directorial talents. Freed to look into the…
Director: John L’Ecuyer * Writer: Heather O’Neill * Producers: Sandra Cunningham, Nicole Robert…
The 25th annual Toronto International Film Festival will spotlight several premieres at gala presentations over its Sept. 7-16 run….
The latest installment in Molson’s ‘I AM Canadian’ campaign hit the airwaves this month. However, before it reached tv sets, Molson previewed the new commercial, ‘No Doot Aboot It,’ on its IAM.ca website….
To understand the new spots produced by The Ace Film Company for Ikea Seattle, trip back to the 1980s, if you will. At the time, McCann-Erickson was the agency of record for Ikea nationally and Bjorn Bailey was the head of…