Video Services Corp. has signed an output deal with Magnolia Pictures for the Canadian market.

“This is a watershed moment in the 20-year history of VSC,” company president Jonathan Gross said in a statement Friday after his two-year, exclusive distribution deal with Magnolia and Magnet Releasing was unveiled in Berlin.

VSC will release up to 30 films annually in Canada, starting with the Israeli film Big Bad Wolves and the Steve Coogan-starrer Alan Partridge.

“We at Magnolia have been fans of Jonathan and VSC’s efficient, nuanced distribution strategies,” said Magnolia president Eamonn Bowles in his own statement.

Film reel image courtesy of Shutterstock