Patrick Roy has secured an agreement with Entertainment One’s (eOne) Les Films Séville to distribute its Quebec film catalogue under his new company Immina Films.

The former Les Films Séville president (pictured top left) unveiled the name of the company on Monday (Oct. 31), which was first announced in August, as well as core members of the senior staff.

Marie-Hélène Lamarche (pictured top right) serves in the dual roles of VP, marketing and theatrical distribution and co-managing director; Xavier Trudel (pictured bottom left) is also co-managing director in addition to VP, acquisitions and business development; while Nancy Giroux (pictured bottom right) is director, programming. Roy serves as president of the new distributor.

All three are former Les Films Séville employees. Lamarche has been in the industry for more than 20 years, handling marketing for Quebec hits such as De Père en flic and Bon Cop, Bad Cop. Trudel was formerly EVP, sales for the Americas at eOne, having previously worked at Alliance Films before it was acquired by eOne in 2013. Giroux was previously programming supervisor at Les Films Séville and has handled the release of films such as Menteur and L’Arracheuse de temps.

Immina Films will handle distribution for Les Films Séville’s film slate, and also serve as sub-distributor for its entire film and TV catalogue, according to a news release, which noted that “additional venues for collaboration” are possible.

The first title on the distributor’s theatrical slate is 23 décembre, a Christmas film directed by Miryam Bouchard and written by India Desjardins. The film is produced by Guillaume Lespérance of A Média and will be released on Nov. 25. Additional titles will be announced at a later date.

Roy departed Les Films Séville at the end of June following the conclusion of his contract. That same week it was announced that eOne would end its theatrical distribution business in Canada and Spain. Two months later Roy announced that he would begin his own distribution company in Quebec, securing financial agreements with the Quebec government, the National Bank of Canada, SODEC, and Montreal’s regional Fonds de solidarité FTQ.

Photos courtesy of Immina Films