PowerPost acquires Salter Street Digital

As expected, a group headed by former Salter Street Digital VP Rob Power has acquired SSD, an operation he helped develop into Atlantic Canada’s premier post-production shop.

When Alliance Atlantis Communications announced back in December that it was shutting down subsidiary prodco Salter Street Films, Power was quick to alert the industry via an open e-mail that he was in talks to acquire the Halifax- and Charlottetown-based post shop from AAC. On Feb. 26, the deal was announced.

‘As Alliance Atlantis restructured its holdings, we saw the opportunity to purchase and continue the operations of Salter Street Digital,’ Rob Power says. ‘Our in-depth working knowledge will allow us to continue the operations ‘business as usual’.’

PowerPost Production is the company’s new moniker, and it is owned and operated by Power and his brother Brian, a former SSD sound engineer. Rob will function as the company’s president and CEO, and Brian will assume the position of VP and COO. Rob Power reports that all 27 employees from the SSD days will be carried over to PowerPost.

Halifax is home to the company’s original facility, which has mixing suites and a new HD-capable picture-editing room. The P.E.I. office was launched last year at the Atlantic Technology Centre, and offers audio mixing, with HD-video capabilities slated to start up this month. Recent gigs for the company include the CBC series Snakes and Ladders, the mini Shattered City: The Halifax Explosion, Poko, This Hour Has 22 Minutes and Trailer Park Boys.

AAC still owns Toronto post house Casablanca and animation/FX shop Calibre Digital Pictures. The media giant had tried over many months to sell all three of its post interests to Hollywood-based Point.360, but the deal fell through.