Entertainment One has acquired New York-based non-fiction prodco Blackfin, the global mass media and entertainment company announced today (Sept. 12).

The deal comes just a few weeks after eOne, headquartered in Toronto, was purchased by toy company Hasbro for US$4 billion.

Blackfin’s founder and CEO, Geno McDermott (pictured), will serve as eOne’s president of U.S. alternative programming – unscripted television. He’ll report to eOne’s president of global unscripted TV Tara Long.

The acquisition bolsters eOne’s effort to expand its non-scripted business globally. Earlier this summer, the company acquired Daisybeck Studios, appointing Matthew Pritchard and Matt Walton as executive vice presidents of unscripted television based in London.

In a statement, McDermott added that Blackfin’s “rapid growth” demanded a strategic partner to take the company to “new heights.”

(Photo credit: Bianca Bourgeoi and Anne-Michele Mallory)

This story originally appeared in Realscreen