Montreal-based streaming service Playster has acquired more than 350 episodes of Nelvana-produced content.
Under the deal, Playster picked up the non-exclusive streaming rights to eight series: Babar, Backyardigans and Pippi Longstocking, Nancy Drew, Bob & Margaret, Rupert, Hardy Boys and Berenstein Bears. Currently the acquired content is available to Playster subscribers in the U.S., U.K., France, Italy and Spain.
The deal comes as the streaming service looks to bolster its library of content and follows prior deals with DHX Media and Hasbro. In April Playster inked a deal with DHX to acquire more than 165 episodes from its library, including preschool series such as Franny’s Feet, Trollz, Bo On the GO! and Animal Mechanicals. Prior to that, Playster picked up a number of live-action and animated series such as Transformers: Animated, Kaijudo, Clue and various G.I. Joe from Hasbro.
Launched in 2014, the kid-focused platform currently provides TV shows, movies, games, music, eBooks, audio books and comics on mobile for all ages for US$24.95 per month.
Playster is headquartered in Montreal and has an office in New York. The company is led by CEO and founder Philip Keezer.