IndieCan Entertainment will release the American cancer documentary, No Evidence of Disease, in several theatres across Canada on World Cancer Day on Feb. 4 in limited one or two-day runs.

The film tells the story of N.E.D., a rock band made up of six gynecologic oncologists who aim to raise awareness about women’s cancers, as well the stories of patients going through treatment for various cancers. The documentary is produced by Washington, D.C.-based Spark Media and distributed in the U.S. by Candy Factory.

Candy Factory contacted Federgreen about distributing No Evidence of Disease in Canada, which he says he readily agreed to after viewing the film.

With theatrical screens for docs limited, Federgreen said he decided to target indie theatres for limited runs to coincide with World Cancer Day on Feb. 4.

“If you could make a special day out of it, then I felt that it was really appropriate to try to get it into theatres on World Cancer Day,” Federgreen told Playback Daily.

Currently, the documentary is set to screen in Toronto at the Carlton Cinema on Feb. 4 (World Cancer Day) and at the Revue Cinema on Feb. 4 and Feb. 5. The film will also screen on Feb. 4 at the Roxy Theatre in Saskatoon and the Princess Theatre in Edmonton. It will also screen from Feb. 5 to Feb. 8 at the RPL Film Theatre in Regina. Federgreen said he hopes that he can get the doc onto even more screens for World Cancer Day.

To market the film, Federgreen said he plans to email various cancer-focused organizations to make them aware of the film’s theatrical run, as well as social media campaigns on Twitter and Facebook.

He also hopes the subject matter of the film will help generate word-of-mouth buzz, and plans to do a VOD and DVD release of the documentary by March or April of this year. While Federgreen admits a limited theatrical run of No Evidence of Disease will not generate huge revenue, it was important for him to get the documentary covering the struggles of cancer patients in front of as many people as possible.

“Part of me being a filmmaker, as much as me being a distributor, is to tell stories or show stories that affect people,” Federgreen said.