In a fast-changing broadcast game, the Canada Media Fund hasn’t lost its mojo.

The industry/public fund in its latest annual report for 2011-12 said it invested $358 million into Canadian TV and digital media projects, 6% up on year-earlier investment.

The CMF’s convergent stream invested $325.1 million during the latest fiscal year, while the experimental stream provided $32.9 million in investment.

As Canadian TV is buffeted by growing trends like industry consolidation and online video streaming, the CMF said it triggered a record $1.3 billion of production activity, in line with year-earlier levels.

While Netflix Canada launched in Canada and mobile phones and tablets become ubiquitous, the CMF saw contributions from cable and satellite TV operators rise  1.9% or $4.0 million to $218.2 million, from $214.2 million in 2010-2011.

The fund received another $134.1 million from Ottawa during the last fiscal year, virtually unchanged from the prior-year contribution.

The CMF program budget for 2012-2013 is estimated at $375 million, which includes $339 million for the convergent stream, most of which goes into homegrown dramas, and $36 million for the experimental stream.

That ongoing investment is directed into Canadian content that increasingly finds its way into the world market as Canada looks to get round the digital curve.

Top performing Canadian series that secured CMF investment during the latest fiscal year included Combat Hospital, 19-2 and This Hour Has 22 Minutes.

The CMF funding is essential along with broadcaster license fees to ensure independently-produced shows get onto Canadian primetime schedules and are sold into the world market.