Former CBC/Radio-Canada exec Michael McEwen has been appointed as director general for the North American Broadcasters Association.

“Michael brings to NABA a depth of broadcast experience and understanding of the industry at a time our members are challenged by change in our markets, services, technologies and regulations,” said NABA president Robert Briskman in a statement as he made the announcement Tuesday in New York.

McEwen moves over to NABA from U.K.-based Media Asset Capital, where he had been the consultancy company’s director, and then chairman since 2010.

He has served in a number of executive roles with the CBC, including director of radio services and senior VP media, responsible for all French and English TV and radio services.

McEwen has also had a long association with NABA, having previously served as the association’s director, president and secretary general, and as the CBC’s representative on the NABA board of directors.

He will begin his duties as director general effective March 26 with a brief transition period with retiring NABA secretary general John Harding.