Quebecor Media has successfully secured a category 2 digital broadcast license for Sun TV News from the CRTC, opening the way for Canadians to being viewing the upstart conservative all-news TV channel.

“Sun TV News will be a welcome addition to Sun Media Corporation’s English language newspapers and news websites,” Quebecor Media CEO Pierre Karl Peladeau (pictured) said after receiving a greenlight from the regulator.

“It will aim to challenge conventional wisdom and offer Canadians a new choice and a new voice on TV,” he added, rather more conciliatory than earlier pitches for Sun TV News to the CRTC that included rebranding an existing Toronto TV station to secure mandatory carriage for the upstart news channel.

The regulator rejected that overture, and on Friday instead gave a go-ahead for the Quebecor Media channel to go up against CBC News Network and CTV News Channel in an increasingly crowded cable TV news field.

The CRTC added that Sun TV News will be subject to the same rules and regulations that govern other specialty channels in the mainstream sports and national news genres.

And the all-news specialty will also need to conform to industry codes, including one for journalistic independence.

“The application of the foregoing condition of license will be suspended if the licensee is a member in good standing of the Canadian Broadcast Standards Council,” the CRTC warned.

Quebecor Media is scheduled to launch Sun TV News on national cable and satellite TV schedules from January 1, 2011.