ET Canada expands with one-hour weekend show

ET Canada Weekend debuts Sept. 18 with Sangita Patel tackling hosting duties.

A fter 16 years of dishing out celebrity gossip, news stories and interviews, ET Canada is expanding its brand into the weekend with ET Canada Weekend.

The new hour-long format debuts Sept. 18 with ET Canada entertainment reporter Sangita Patel as host.

According to Corus Entertainment, the expansion presents new brand integration opportunities, building on the current show’s “full-service suite of innovative integration opportunities with an in-house creative hub, massive reach, top talent, industry-leading insights, and next generation data.”

Like the mothership, the expansion show continues to deliver celebrity interviews and exclusive features aimed at women viewers ages 25 to 54. Episodes drop each Saturday at 7:30 p.m. ET on Global and will then stream live and on demand with STACKTV and on the Global TV App.

ET Canada also returns next month, kicking off Season 17 on Tuesday, Sept. 7 with host Cheryl Hickey.

“We are thrilled to be expanding the Entertainment Tonight Canada brand to include a special weekend edition premiering this fall,” said Lisa Godfrey, SVP of original content and Corus Studios.

ET Canada is an entertainment powerhouse, with continued ratings success and a robust following on digital platforms. This show has been championing Canadian and international artists for the past 16 seasons and with this new space will have the opportunity to bring even more content to Canadian audiences with ET Canada Weekend with Sangita at the helm.”

Patel joined ET Canada in 2014 and has since gained plenty of experience interviewing A-list talent. In 2019, she was named the face of COVERGIRL’s Simply Ageless Collection and she continues to serve as a brand ambassador. She is also a supporter of Pathways to Education, Children’s Wish and ONE Campaign.

The host also oversaw ET Canada‘s recent HELP INDIA broadcast, a special dedicated to raising money and awareness on how the pandemic has affected Indian citizens. It raised more than $135,000 for the Humanitarian Coalition’s emergency response efforts. Patel also served as host on HGTV Canada’s original competition series Home to Win, which ran from 2016-19.

In addition to helming this expansion series, she will continue her previous role with ET Canada.