Portfolio hires director of factual, lifestyle development

Jennifer Bragg (pictured) will oversee content development in the factual, reality and lifestyle genres, reporting to Portfolio CEO Joy Rosen.

copied from realscreen - jennifer bragg_portfolio entertainmentInternational producer-distributor Portfolio Entertainment has hired Jennifer Bragg (pictured) to the post of director of factual and lifestyle development, effective immediately.

In her new role, Bragg’s remit will include oversight of the company’s factual division with a focus on end-to-end content development in the factual, reality and lifestyle spaces for Canadian and international broadcasters. She will report to Portfolio CEO and co-founder Joy Rosen.

Most recently, Bragg served as an associate producer on the Stornoway Communications biography series Ask Me Anything. Prior to this, she was development associate at Toronto-based Fusion Television, where she was responsible for creating and developing an original slate across the lifestyle, factual, prank, reality and game show genres.

The appointment supports the company’s recent growth and diversification strategy, which includes factual content production.

“With over two decades of experience in factual programming through our distribution division, Portfolio’s recent foray into factual content production is a natural extension of our business and this appointment will help us grow and strengthen our position in this space,” said Rosen in a statement.

– From Realscreen