Bell Fund appoints new French market deputy director

Pierre-Anaïs Parent St-Gelais succeeds Chantal Côté, who departed the Bell Fund to lead the Canadian Academy's Quebec section.

The Bell Fund has appointed Pierre-Anaïs Parent St-Gelais as the new deputy director for French Canada following the departure of Chantal Côté.

Parent St-Gelais will be based in Montreal and will work alongside Suzanne Lacey who continues in her role as deputy director English Canada. The appointment is effective Aug. 28, according to a news release.

She fills the role left vacant by Côté, who was appointed this week as the executive director of the Academy of Canadian Cinema and Television’s Quebec section.

Parent St-Gelais joins the Bell Fund from Corus Entertainment where she was responsible for the deployment of digital communication campaigns across all French-language channels including Series Plus, Historia, La Chaine Disney and Teletoon since 2019. During that time she served as acting head of the communication and marketing department.

Prior to that Parent St-Gelais held the position of digital project manager for Ici ARTV, Ici Explora and Radio-Canada, supervising the execution of various large-scale linear, experiential, and convergent projects, said the release.

The Bell Fund acknowledged Côté’s work “in building francophone production in Quebec and across the country.”

“We are excited that Pierre-Anaïs will continue this important work and wish Chantal every success in her new role,” said Nancy Chapelle, executive director, Bell Fund, in a statement.

The Bell Fund is currently seeking a new executive director following the announcement that Chapelle will retire from the role at the end of the year.

Photo courtesy of the Bell Fund