L.A.-based Motion Picture Corporation of America (MPCA) and Sudbury-based Hideaway Pictures have inked a multi-picture film  and TV deal the companies say will bring nearly $100 million in production spending to Northern Ontario over the next three years.

MPCA is best known for the Dumb and Dumber film franchise, with its subsidiary, Brad Krevoy Television, currently one of the leading suppliers of family programming to the Hallmark Channel. Brad Krevoy Television is currently in production on season three of When Calls the Heart, which shoots in British Columbia and airs on Hallmark Channel in the U.S. and CBC in Canada.

The deal will see MPCA’s Brad Krevoy serve as the executive producer on projects produced through the deal, along with Hideaway Pictures’ David Anselmo. Vancouver-based Michael Shephard of Mindset Productions will oversee the Canadian sales and distribution of projects produced from the agreement.

So far, three original Hallmark Channel MOWs have been greenlit as part of this deal. The projects will make up the MOW wheel The Flower Shop Mysteries, starring Brooke Shields, Brennan Elliott, Beau Bridges and Kate Drummond. The first film in the wheel, Mum’s the Word, bowed on Hallmark Channel in the U.S. in January. Production on the second film, Snipped in the Bud, recently wrapped up in North Bay, with cameras currently rolling on the third installment, Dearly Depotted.