Vice channel ‘Broadly’ targets women

The new online channel, which launched today in the U.S., the U.K. and Canada, will focus on politics, culture and fashion through a female lens.

Vice has launched a female-focused online channel, cheekily dubbed Broadly.” The vertical is the digital media company’s 11th addition to its online portfolio and will focus on politics, culture, sex and fashion through a female lens.

The channel, which will feature daily news and editorial video content, launched in the U.S., U.K. and Canada today. Canada will contribute content to the Broadly channel, but most will be produced in-house, a spokesperson told Playback Daily. The channel has launched with the support of Unilever.

New series on the channel include Ovary Action, which focuses on current issues around reproductive health, Broadly Meets, an interview-format show that features women who make a difference and a fashion show titled Style and Error. Upcoming projects Vice announced include series and documentaries from around the world, including one on a Kenyan tribe of women that has formed a female-only collective. All of the series Vice annouced on Tuesday that would be on Broadly’s slate are produced out of the U.S. and the U.K.