Sinking Ship’s Odd Squad gets digi boost on PBS Kids

PBS KIDS is launching a collection of digital products for new live-action series Odd Squad, produced by Toronto’s Sinking Ship Entertainment and The Fred Rogers Company, one month prior to the show’s U.S. broadcast debut as a one-hour special on Nov. 26.

The series includes 16 x 30-minute episodes that were shot at the New Toronto Studios. Starting Tuesday, kids can access Case Files—full-length videos from the show—on the new Odd Squad site, marking the first time PBS KIDS has ever made this much full-length content available to viewers before a series’ channel premiere.

Along with 6 x 11-minute Case Files, additional digital content includes agent profiles, games and training videos, and all will be made available on PBSKids.org, the PBS KIDS Video App, and PBS Kids on Roku, Apple TV, Chromecast and Amazon Fire.

“When PBS is looking at a new show, we’re always looking at the digital component for that show, what the online component’s going to be, and how do we have original and new content that ties in digitally,” says Ira Rubenstein, GM of PBS Digital. “We see at PBS that it’s a multimedia effort now.”

The series is set to premiere in Canada on TVO on Nov. 26 at 5:30 p.m., with a website dedicated to the series set to launch on the same day. The TVO website will feature episodes from the series, as well as related games. An Odd Squad app will also be launched in January 2015.

Odd Squad  is a math-based series created by Tim McKeon (Foster’s Home for Imaginary Friends, Adventure Time, The Electric Company) and Adam Peltzman (The Electric Company, The Backyardigans, Wallykazam!), produced by Sinking Ship Entertainment and The Fred Rogers Company.

Likened to Men in Black for kids, it follows agents Olive and Otto, who are part of the Odd Squad, an agency responsible for saving the day whenever something extraordinary happens. Each case requires the dynamic duo to solve a math mystery to put things right.

– From Kidscreen