Toronto- and New York-based crossmedia company Jumpwire Media has opened an L.A. office to expand its U.S. presence.

“We’ve proven that our crossmedia marketing ecosystem drives growth in audience and revenue and L.A. offers us a new opportunity to market these services,” said Jumpwire co-founder Gavin McGarry in a statement.

Jumpwire Media, is headed up by digital media strategist McGarry and exec producer Jennifer Harkness, and was founded in 2009. The company works with media brands to build audience through crossmedia marketing strategies, and has worked with Canadian and international networks and companies including AMC Networks, Corus Entertainment, BBC Worldwide, APTN and Discovery Channel U.S.

McGarry and Harkness will spend the bulk of their time in L.A., according to a company release.