Vancouver-based media company and multi-channel network BroadbandTV has launched a production program for its MCN partners.

The program will provide funding and expertise in the creation and production of original content.

BroadbandTV will also coproduce premium content with select partners across its MCN niche verticals, which focus on lifestyle, sports, gaming, entertainment and music.

According to a company release, BroadbandTV will work with MCN channel partners on specific projects in the coming months.

“We want our growing number of channel partners to be as successful as possible and arm them with the tools, expertise and funds to help them grow their audience. It’s an incredibly exciting time for the industry and we’re committed to keeping our partners at the forefront of market developments while offering up further premium original content for advertisers,” said BroadbandTV founder and CEO Shahrzad Rafati in a statement.

BroadbandTV’s MCN has more than 12,500 channel partners and more than 100 million subscribers worldwide.

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