Pictured: Cookie Jar’s Johnny Test.

Cookie Jar Entertainment has named John Morris as its new sales and pre-sales exec for the British, Benelux, Australian and New Zealand markets.

Morris becomes senior vice president of TV sales and co-productions, based in London, England, and reporting to Jean-Michel Ciszewski, senior vice president of international TV and home entertainment.

On the production side, Morris will report to Tom Mazza, head of worldwide TV, and Toper Taylor, president and COO, for co-productions.

Ahead of joining Cookie Jar, Morris ran his own media consultancy and completed executive stints at Sparrowhawk Distribution, sports specialist IMG, RTL Disney GmbH, and HIT Entertainment.