Ubisoft Montreal launches web series to draw talent

Recruiting senior level talent can be an arduous task, but Ubisoft Montreal has found a creative way to attract the attention of game, web, and film folks alike – and show off its own talent while at it.

The game studio has launched the second episode of its original, comedic web series on YouTube, titled When You Become, in which Ubi Montreal employees flex their acting muscle while also giving viewers a peek into a day in the life.

Sparkling Water for Rainbow Six is its latest episode, based on its Rainbow IP. The ep launched earlier this month, featuring motion capture actor Frédéric Ressaire as he does his work while his team puts up with his ridiculous requests. The end of the ep then offers a list of available positions the studio is looking to fill along with appropriate contact information.

“We definitely look at a wide variety of talent,” staffing director Suzanne Boutin tells Playback Daily. “Here, we hire people from web, film, various backgrounds from the telecom industry, that’s the beauty of Ubisoft Montreal and the game industry.”

Earlier in the fall, those same folks launched an ep centering around its popular Assassin’s Creed franchise called Weapons of Love: the Future of Assassin’s Creed, the success and response of which led them to episode two. Both were penned by script writer Matt Turner.

“We wanted to approach it in a creative way and use social media tools to help us reach internationally,” says Boutin. “It’s an initiative that became more than what we had originally intended. The employees are very proud of the results because it also represents who we are.”

Ubisoft Montreal is the first of the company’s worldwide studios to reach out to potential employees in such a way, and episode three is already in the works for the new year, likely featuring another of its well-known franchises.