Peter Raymont’s lobbying efforts have paid off.

White Pine Pictures’ Genius Within: The Inner Life of Glenn Gould has been shortlisted as one of 15 docs vying for Best Documentary Feature at the upcoming 83rd Academy Awards. A total of 101 films qualified in the category.

Raymont and co-director Michele Hozer debuted their feature documentary at the 2009 Toronto International Film Festival, and while it was well received, the filmmakers weren’t prepared to take any chances. They lead an Oscar campaign, screening the film in locations such as Chicago, L.A. and New York to make sure Academy voters didn’t miss it.

The lynch-pin of the Oscar campaign was a screening at the prestigious Lincoln Plaza Cinema in Manhattan, where specialty distributor Kino Lorber launched the Canadian film stateside on September 10, garnering key positive reviews from the New York Times and the New Yorker magazine.

“We’re doing the screenings that will attract an audience and buzz and reviews and the voters, who are part of the Academy Awards documentary branch,” Raymont said at the time.

With files from Etan Vlessing.