Decode finds partners for Grandpa

Decode Enterprises as teamed up with Warner Home Video UK and Brandzoo to expand the reach of Adastra Creative’s popular children’s show, Grandpa in my Pocket.

The Canadian distributor currently holds TV, DVD and consumer products rights to the 52 x 12 live-action series.

The new agreement will see Warner Home Video UK appointed as DVD partner for the show’s first season, and Brandzoo acting as the brand’s licensing agent.

Grandpa in my Pocket follows seven-year-old Jason Mason and his grandfather who, with the use of a magical hat that makes Grandpa shrink, go on adventures. The show, which is directed by Richard Bradley (The Hoobs), has been commissioned for a second season on BBC’s CBeebies and has been sold to TVO in Canada, ABC TV in Australia and Al Jazeera Children’s Channel.

‘We’re in excellent hands with Warner Home Video UK and Brandzoo as we look to build a strong global Grandpa in my Pocket brand,’ said Josh Scherba, VP, distribution, Decode Enterprises, in a statement. ‘The response to the series from kids and families has been incredible and with standout viewing figures, and a second series commission from CBeebies, we’re looking forward to Grandpa becoming an even more familiar face in UK homes.’