Tom Mazza is the new EVP and head of worldwide TV for Cookie Jar Entertainment, responsible for the company’s new primetime label, The Jar. He will also manage the development and production departments, sales and distribution, program acquisition and international co-productions.

Prior to joining Cookie Jar Mazza was president of Columbia Tri-Star Network Television. He also spent 12 years at Paramount Network Television, where he was responsible for properties including Cheers, Frasier and the Star Trek franchise.

‘We are thrilled to bring Tom in to oversee Cookie Jar’s worldwide television department and to help develop The Jar,’ said Cookie Jar president and COO Toper Taylor in a statement. ‘He has been the catalyst behind some of the most successful shows in television history and is the ideal person to head up the department.’