A new call-in show on the W Network will provide viewers with advice on how to save and spend their hard-earned money. Dollars and Sense, hosted by Alison Griffiths, will air on Mondays at 10 p.m. starting Feb. 2. The recessionary-timed half-hour series will advise on investing and personal money management, occasionally with the help of guest experts.

The live show is ‘an interactive opportunity for our audience. We want them to feel involved and to get answers quickly,’ says Vibika Bianchi, director of original productions at Corus Entertainment, which owns W.

But it will mainly utilize the experience of Griffiths, an author and journalist who co-writes a financial column in the Toronto Star with her husband David Cruise. Griffiths also stars in another W show, Maxed Out.

‘Because Alison Griffiths is an established financial guru, she gets requests and e-mails from people across the country, so she’s going to use those as well to support the show,’ says Bianchi.

It was a scramble to put the show together, says Bianchi, as the decision was only made in December. ‘We are building up a web presence for the show, it’s just not going to happen immediately,’ she says. Dollars and Sense will also be simulcast on Corus’ Viva.

From Media in Canada