Rogers Media has snagged Claude Galipeau from Astral Media to help steer its digital migration.

Toronto-based Rogers Media has confirmed the move by Galipeau from Montreal-based Astral, where last March he became VP of interactive, charged with developing Astral’s digital strategy in its core radio, TV and outdoor advertising businesses. At Rogers he will be SVP of digital media.

Before Astral, Galipeau worked at Alliance Atlantis as SVP of digital media, and before that completed executive stints in digital services and business development at CBC and Salter Street Films.

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This story has been corrected. Galipeau’s new title is senior vice-president of digital media, not vice-president as originally reported.