Canadian broadcasters can expect to hear from Heavy.com‘s David U.K. in coming months. The former VP and GM of Heavy Canada has been promoted to managing director of its worldwide operations and says he plans to invite the country’s top broadcasters to join the Heavy broadband network.

‘What we’re going to be offering Canadian broadcasters is the opportunity for them to actually sell their commercial inventory within a dedicated channel on Heavy,’ says U.K. ‘A lot of broadcasters in Canada are playing their content on their sites, and some are duplicating their audiences and their advertisers.’

Heavy Canada’s original programming currently includes Knob Hockey and Canadian Contraband, available on Virgin Mobile Canada, TiVo, Sony PSP and Apple iPod.

Heavy has also launched TV shows in Canada on Alliance Atlantis’ IFC, Showcase Action and Diva channels. The video site targets 18- to 49-year-old men.

From Media in Canada