OUTtv reality duo John Simpson and Chris Carter are expanding their viewer base by 30 million U.S. households, having recently inked a deal with Logo for three seasons of their Chris & John to the Rescue!.

The deal for the gay-aimed reality/lifestyle series was brokered by programming boss Wendy Donnon of OUTtv, where the series premiered in 2006.

Simpson, 24, coproduces with Carter through his Toronto shingle John Simpson Productions. He notes that while the show already airs in territories such as Australia and the Netherlands, it is ‘huge’ to get into the U.S. market. Logo, which is owned by MTV Networks, has the widest reach of any gay and lesbian channel.

‘It’s the biggest opportunity yet for a niche-market show like ours to reach the GLBT community,’ he tells Playback Daily.

Each season runs six or seven half-hour episodes. The first two seasons will premiere on Logo in January, while the third season, entitled Chris & John to the Rescue!: Summer Camp, is set to air in June. Season three will have its Canadian premiere on Jan. 25 on OUTtv.

‘Everyone at Logo is very excited to bring Chris & John to the U.S. national audience for the first time on network television,’ commented Logo’s SVP of multiplatform programming Marc Leonard in a release.

The series follows the antics of Carter and Simpson as they journey around Canada and the U.S. to rescue everyday people from various predicaments, while also spoofing reality shows such as The Bachelor.

‘What makes our show different is we’re able to put the faces of the people watching our show up there [by using] GLBT people. A lot of shows are coming-out stories, but we don’t take ourselves too seriously,’ says Simpson.