Ivan Reitman and his sisters will see their name written into the address of Bell Lightbox, following a naming deal announced Friday by the Toronto International Film Festival.

The city block on which the festival headquarters will sit is to be renamed ‘Reitman Square’ — recognizing a $22-million donation by the director, his sisters Agi Mandel and Susan Michaels, and The Daniels Corporation.

‘Reitman Square is about honoring our mother and father, something that will give back to the city and to the country that took us in as immigrants,’ said Reitman, Mandel and Michaels in a joint statement.