* Sales guru Paul Robertson, newly with Baton Broadcasting System, has announced a strategic partnership between Baton and multicultural broadcaster cfmt-tv.

Effective June 25, Baton will become the national sales representative for cfmt. cfmt has committed to purchasing over 2,000 hours of programming from Baton over the next five years, already acquiring the Ontario syndication rights to Melrose Place, which will be broadcast daily in the 1995/96 television season.

cfmt is owned by Rogers Broadcasting and has stations in Toronto, with rebroadcasting stations in Ottawa and London.

* The Nelvana and Carlton UK Television animated series Blazing Dragons, which chronicles the battle between knights and dragons (from the point of view of the dragons) and is based on characters created by Terry Jones, has been picked up by u.k.-based ITV Network. The 13 half-hour episodes are slated to begin broadcast in 1996.

Nelvana’s one-minute vignette series Stickin’ Around has been expanded into its own half-hour animated tv series. Scheduled for delivery in 1996, the 26 half-hour episodes will be a Canada/France coproduction.

* Josh Miller has joined Regina-based Minds Eye Pictures as vp of development.

* Charles Pitts has been named Astral Communications vp, corporate communications.

* Moira Holmes has been appointed director of development at Insight Productions.

* Citing dissatisfaction with Videotron’s community performance, the crtc handed down short-term licence renewals for cable systems in Montreal, Quebec City, and Victoriaville, ranging from two to four years.

Videotron must devote 3.5% from the base portion of monthly revenues to its Montreal and Quebec community channels, the greater portion of which must go to the acquisition or production of programs.

The licence for Cap-de-la-Madeleine was renewed until 2001. The crtc also stipulated that Videotron must increase the funding of the community channel in Victoriaville to match that of Cap-de-la-Madeleine.