Mark Smyka

Posts by Mark Smyka

One step forward, one step back

Original Playback editor Mark Smyka reflects back on how the industry has changed…and how it’s stayed the same.

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Comment and Opinion: YTV’s achievement

At the most basic level, ytv is simply a media buy. It shows up on the media plans of advertising agency buyers as a television option. Its viability as a business is derived from the supporting data that catalogues the programs…

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New DECODE to focus on family, kids market

The key to success in today’s complex and intensely competitive production industry is the ability to manage and exploit all aspects of a tv or film project….

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Stripes newcomer Staub just doing it.

On the basis of enthusiasm alone, up-and-coming commercial director Clay Staub has a great career in store….

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Radke memorial apprenticeship

will help young talent get started…

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Kids’ programming initiative

Canadian producers of children’s television programming have new hard evidence that corroborates something they’ve known in their collective gut for some time – that the rest of the world puts Canadian producers in a class of their own….

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MIP-ASIA a mixed

bag for Canadians…

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Dalton and Kessler team up

Syd Kessler is back in the commercial production business….

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It’s a whole new game

While the arrival of big-budget video game filmmaking to Canada may have come as a surprise to the Canadian public, film producers here have been aware of the game for some time….

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Abraham to Sparks

Gray Abraham, a prominent figure in the Canadian ad agency creative community through the 1980s, has joined Sparks Productions as a commercial director….

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Avion’s Harris

Style reflects…

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‘Opportunity for crossover’

Hoodoo, Avion forge link…