These guys can’t catch a break: Allarco Entertainment has lost a bid before the CRTC to pressure Quebec cable giant Videotron into carrying the Super Channel pay TV service.
The broadcast regulator denied an application by Allarco to extend the category 1 “must carry” designation for Super Channel into Quebec to reach English speaking TV viewers in that province.
“The commission considers that the current regulations already provide Allarco with significant access rights and that there is insufficient evidence to conclude that these regulations subject Allarco to a significant disadvantage in relation to other pay television services,” the CRTC ruled Tuesday.
Allarco sought an amendment to the CRTC’s broadcasting distribution regulations to require carriers in French-speaking markets in Canada to distribute all English- and French-language pay television services.
The Super Channel parent was opposed by Cogeco Cable, Quebecor Media and Rogers Communications, who told the CRTC that changing the status quo would reduce network capacity and their ability to respond to consumer demand.
Quebecor Media went further and said it did not carry Super Channel in the French-speaking province “due to a lack of demand.”
The CRTC agreed in its decision as it noted “that no evidence has been provided that would reveal a demand for Super Channel or any other English-language pay television service that is not already distributed in these markets.”
Representatives at Allarco Entertainment offered no comment over the CRTC decision.
Pictured: Super Channel carries the Emmy-nominated series Sons of Anarchy.