Disney+’s Daredevil: Born Again (pictured) racked up high Canadian demand following its premiere in early March.
The series, which premiered its first season on March 4, was 44.4 times more in demand than the average TV series in Canada during the week of March 3 to 9, according to data from Parrot Analytics. The show continues the story of Netflix’s Daredevil series, which found itself at No. 5 with a demand average of 35.3. That series migrated to Disney+ along with other Netflix Marvel series in 2022.
Landing ahead of Daredevil: Born Again on the digital originals chart is Prime Video’s Invincible, which saw its demand average significantly increase to 66.2 from 51.2 the week prior. The animated superhero series’ penultimate episode of its third season was released on March 6.
At No. 3 on the digital originals chart is Apple TV+’s Severance while Prime Video’s Reacher took the No. 4 spot. The eighth episode of Severance‘s second season released on March 7 while Reacher‘s third season premiered on Feb. 20. The series had demand averages of 43.5 and 40.9, respectively.
On the overall TV originals chart, NBC’s Saturday Night Live saw its demand average leap to 98.3 from 74.9 the previous week. The March 8 episode of the sketch comedy program featured musical artist/actor Lady Gaga as its host and musical guest and featured Canadian actor, comedian and former cast member Mike Myers as Elon Musk during its cold open.
HBO’s The White Lotus, available in Canada through Crave and continuing its third season, landed at No. 3, behind Invincible, with a demand average of 50.8.
Top 10 Digital Originals: Canada
1. Invincible (Prime Video): 66.8
2. Daredevil: Born Again (Disney+): 44.4
3. Severance (Apple TV+): 43.5
4. Reacher (Prime Video): 40.9
5. Marvel’s Daredevil (Disney+): 35.3
6. The Handmaid’s Tale (Hulu): 33.5
7. Hazbin Hotel (Prime Video): 33.4
8. The Traitors (U.S.) (Peacock): 27.6
9. Paradise (Hulu): 26.7
10. Letterkenny (Crave): 26.4
Top 10 Overall Originals: Canada
1. Saturday Night Live: 98.3
2. Invincible: 66.8
3. The White Lotus: 50.8
4. The Daily Show: 48.4
5. The Tonight Show Starring Jimmy Fallon: 45.3
6. Daredevil: Born Again: 44.4
7. Severance: 43.5
8. Reacher: 40.9
9. Sesame Street: 40.8
10. The Late Show with Stephen Colbert: 35.8
Parrot Analytics calculates its Top 10 lists using Demand Expressions, which are shown by using a metric that demonstrates how much more in-demand the top series are than the average TV show (linear, pay TV, SVOD and AVOD) in Canada. For example, a difference of 1x represents the market average and 10x means a series is 10 times more in demand than the average TV show in this market. Demand is defined as the total audience demand being expressed for a title within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; thus, a stream or download is a higher expression of demand than a “like” or comment.
Image courtesy of Disney+/Giovanni Rufino