Bell Media is bundling Crave with its sports offerings for consumers in the French and English markets in Canada.
Announced Friday (Jan. 17), the bundle includes Crave and either TSN for English-language programming or RDS for French.
Subscribers will be able to access content from the Crave, TSN and RDS apps or on Crave.ca, TSN.ca, and RDS.ca. The offerings are currently available through Amazon Fire TV, Android TV, Apple TV, Chromecast and select LG and Samsung TVs.
The bundle is priced at $21.99 per month for the basic ad-supported Crave and TSN/RDS and $28.99 for the premium ad-free Crave and TSN/RDS.
A basic subscription to Crave is currently $9.99 per month and a premium subscription is $22 per month. TSN and RDS subscriptions are priced at $19.99 per month.
Bell Media has expanded consumer access to Crave, TSN and RDS in the last 12 months. Crave was added to Prime Video Channels on Feb. 29, 2024. TSN was added on Sept. 6, followed by RDS on Oct. 29.
Kevin Cluett, Bell Media’s SVP, distribution, out of home, direct to consumer and product platforms, said “providing Canadians with options when they access our content continues to drive our subscription offerings,” in a statement.
The announcement follows news of an expanded presence for motorsports content in Canada. On Thursday (Jan. 16), Bell Media announced an expansion of its partnership with NASCAR, adding the NASCAR Craftsman Truck Series to its available racing programming.
NASCAR also inked a multi-year deal with motorsports channel Rev TV. Under the agreement, Rev TV will begin broadcasting the NASCAR Canada Series, Canada’s only national touring racing series, along with live race broadcasts and the U.S. stock car series ARCA Menards Series. The channel will also bring the NASCAR International Series to Canada for the first time, with broadcasts of the NASCAR Euro Series, NASCAR Mexico and NASCAR Brazil Series.
With files from Media in Canada
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