Bell Media and Lionsgate are developing a scripted series with Seth Rogen (pictured) and Evan Goldberg’s banner Point Grey Pictures.

The project is part of a first-look television deal between Point Grey and Lionsgate. It marks Point Grey’s first scripted series for the Canadian market, and will “enhance its presence” in Canada, according to a news release.

L.A.-based Point Grey Pictures was founded by Vancouver-born filmmakers Rogen and Goldberg in 2011. The prodco has produced series such as Prime Video’s live-action superhero series The Boys and animated series Invincible, as well as the Hulu limited series Pam & Tommy and the upcoming half-hour Apple TV+ comedy The Studio. Rogen was an executive producer and guest judge on CBC’s unscripted competition series The Great Pottery Throw Down.

The deal is in addition to Bell Media’s existing co-development deal with Lionsgate for comedy and drama series, signed in 2022.

“Seth, Evan and [president] James [Weaver] have a remarkable ability to captivate audiences with their subversive humour and unique storytelling,” said Bell Media president Sean Cohan in a statement. “This collaboration deepens our partnership with Lionsgate and gives us the opportunity to work with a true creative powerhouse, Point Grey Pictures, on Canadian content that will resonate with audiences worldwide.”

Kevin Beggs, Lionsgate Television Group chair and chief creative officer, added that the deal with Point Grey will “turbocharge our partnership with Bell Media and strengthen our ability to make great content for audiences in Canada and around the world.”

“Canada is the greatest country on Earth and deserves the greatest content on Earth,” said Rogen, Goldberg and Weaver in a joint statement. “To honour the country from coast to glorious coast and every square kilometre in between, we promise to work diligently with our partners at Lionsgate and Bell Media to ensure our new deal results in creatively exciting and financially lucrative work that flows forth from our alliance like syrup from a well-tapped maple tree.”

Photo by Gage Skidmore via Wikimedia Commons