All3Media Int’l taps former Kew Media exec as SVP, North America

Jennifer Askin Headshot
Based in New York, Jennifer Askin will manage sales and lead factual co-production in Canada and the U.S.

Indie U.K.-based distributor All3Media International has appointed veteran sales and co-production exec Jennifer Askin as SVP, North America.

Askin (pictured) will manage sales across the U.S. and Canada and report to Sally Habbershaw, EVP Americas, based out of the company’s U.S. headquarters in New York. Askin will also spearhead All3Media’s international factual copro slate in the U.S. and Canada across all platforms.

Before joining All3Media, Askin was principal at the entertainment consulting firm Askin & Company, where she negotiated content distribution and acquisitions deals in North America for clients in the U.S. and U.K. Prior to that she was VP of sales at Kew Media Distribution, managing a sales team based in New York, L.A. and Miami.

Askin is also a member of the International Academy of Television Arts and Sciences (IATAS), the Producers Guild of America (PGA), the Academy of Television Arts and Sciences (ATAS), and New York Women in Film & Television (NYWIFT), and has served as a juror for the International Emmy Awards since 2008.

“We are delighted to secure an executive of Jen’s calibre to join our team,” said Habbershaw in a statement. “We have doubled our co-production hours in the last years, our partnerships with key clients in the U.S. and Canada, such as Acorn, Sundance Now, Discovery Plus, HBO Max and Masterpiece/PBS, are integral to our success in the region, and we know these will be in safe hands with Jen. Her extensive sales experience will be invaluable, and her co-production expertise will allow us to further strengthen these existing partnerships as well as establish brand-new relationships.”

Added Askin: “I’m very excited to start this new chapter with All3Media International — a company that continues to be a driving force in bringing leading creative talents together to develop globally appealing programming in multiple genres and for multiple platforms. This new role will give me the opportunity to work with key clients across North America and beyond — not only to bring All3Media International’s fantastic slate of content to their screens but also to play an integral role in developing more innovative factual projects from the very outset.”

This story originally appeared in Realscreen, written by Justin Anderson