Kew Media acquires Sienna Films

The $3 million-deal marks the Toronto media conglomerate's official entrance into scripted production.

Toronto-based media conglomerate Kew Media has acquired Sienna Films.

According to a release announcing the deal, the acquisition marks Kew Media’s formal entry into scripted production. “Sienna introduces a strong new mix of content into the company, laying a solid foundation for continued scripted growth,” the release states.

Headed up by Julia Sereny and Jennifer Kawaja, Sienna is behind the recent hit drama Cardinal, which airs on CTV and was greenlit for an additional two seasons after it debuted last January, and Global’s Ransom, which is currently in production on season two and which has sold to more than 100 territories worldwide. The prodco is also well known for its features, including Touch of Pink and How She Move. 

Kew paid $3 million for the prodco, which was launched in 1992.

The deal marks Kew’s second acquisition in as many months, after the company bought U.K.-based unscripted distributor TCB Media Rights in October. In February, Kew introduced itself to market with a $104 million deal to acquire six production and distribution companies, including Bristow Global Media, Our House Media, Content Media Corporation and Frantic Films.

In its quarterly report released last week, Kew Media reported revenues of $43.3 million, with $29.5 million of that coming from production and $13.8 million from distribution.

Kew Media is led by Blue Ice Group cofounder, Steven Silver, who serves as CEO, and former Alliance Atlantis exec Peter Sussman, who serves as executive chairman.

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