Insight, Bunim/Murray ink development deal

Under the non-exclusive agreement, the reality-focused prodcos will collaborate on unscripted formats for Canadian, U.S. and international markets.

Amazing Race Canada producer Insight Productions has inked a development deal with U.S.-based unscripted specialist Bunim/Murray Productions (BMP), the company behind reality franchises such as The Real World, Project Runway and Keeping Up with the Kardashians.

Under the deal, the companies will jointly create and develop unscripted formats for Canadian, U.S. and international markets. The partnership also allows for Insight to look at pre-existing projects BMP has been developing and vice versa.

The partnership will be overseen by Insight’s chief of international business and creative development Jane Rimer and BMP’s co-president of entertainment and development Julie Pizzi.

Insight chairman and CEO John Brunton told Playback the non-exclusive deal has been in the works for about nine months. The idea of inking a formal agreement came about when the two companies realized, during casual discussions about their development slates, that there was a significant amount of overlap.

“We went through the list of projects we had in development and we loved many of theirs and vice versa,” said Brunton. The companies are currently in various stages of development on about half a dozen projects, he added.

While Brunton did not give additional information on the nature of the in-development works, he did say that Insight is gearing up for its biggest year ever in 2017. The Toronto-based prodco will be increasing its production output by at least 30% in 2017, compared with the previous year, he said.

Insight also produces Battle of the Blades and Big Brother Canada.

BMP is owned by the Paris, France-based Banijay Group. The company’s global distribution arm, Zodiak Rights, will handle worldwide distribution for all formats produced through the partnership.