Strategic Partners switches its strategy

The Atlantic Film Festival coproduction market will change to a project-based slate.
Strategic Partners

The 19th edition of Strategic Partners has a new twist. 

The international coproduction market, which takes Sept. 15 to 17 in Halifax, is switching to a project-based format from its traditional producer-based focus.

Program manager Laura Mackenzie said the move was made to attract stronger projects and help increase the number that go into production after participating in the program.

She added that, this year, Strategic Partners will give priority to projects with an available script in place, that have financing attached and that are suited for coproduction or cofinancing between two or more countries.

Strategic Partners focuses on dramatic feature film and fictional television content for new and existing platforms. In 2015, the program launched its Dramatic Television Incubator, an initiative that connects dramatic TV projects with broadcast execs and investors. In its inaugural year, two pilot scripts with broadcaster/distributors attached were work shopped by broadcasters, investors and producers.

This year’s market will highlight the Nordic region and the U.S.

Fifty producers from more than 20 countries are expected to attend, as well as international financiers, broadcasters, distributors, sales agents and funding agencies.