Saban Brands, Cirque du Soleil unveil preschool series

Saban Brands is developing Luna Petunia with Montreal-based Cirque du Soleil Media, a joint venture from Cirque du Soleil and Bell Canada.

Luna Petunia, a show inspired by the Cirque du Soleil brand, is the preschool property that will be produced through a collaborative kids entertainment project between Saban Brands and Montreal-based Cirque de Soleil Media, the companies announced earlier this week.

Cirque de Soleil Media is a joint venture between Cirque du Soleil and Bell Canada. The Luna Petunia series series follows the adventures of a girl by the same name who lives in the real world but plays in a dreamland where she makes the impossible possible.

As a part of the collaboration, the TV series will get a consumer products line, as well as interactive and digital content.

The new preschool property is being developed in partnership by Saban Brands and Cirque du Soleil Média, with showrunner Bradley Zweig (Sid the Science Kid).

- From Kidscreen