Shaw brings Big Brother north


Shaw Media had one more reality show up its upfront sleeve, announcing Wednesday that it is launching Big Brother Canada on Slice during the 2012/2013 broadcast season.

Insight Productions, who was also greenlit earlier this month to produce a second season of Canada Sings for Global Television, will produce the series format owned by Endemol.

“The production of this format is hugely exciting as it takes us into unchartered territory, filming live around-the-clock and enabling fans to interact with the series in ways we’ve never explored before,” said Shaw Media senior VP of content Barbara Williams in a statement.

“After more than a decade, Big Brother is still a ratings winner in the major territories across the globe,” said Endemol chairman, North America, David Goldberg, in a statement.

The franchise currently airs in 87 countries, and Big Brother has been on Global Television for 13 seasons, according to a release from Shaw Media.

“Global has been a great partner from the beginning, when they brought the U.S. version of Big Brother to Canada 13 seasons ago. We look forward to seeing this proven format continue its homegrown success with the first-ever Canadian edition of the series,” Goldberg added in a statement.

The Canadian version will stay true to the U.S. format, shooting house guests 24/7, with week to week challenges and house guests voting each other out until a winner is chosen.

Viewers will be able to connect with the series three days a week on TV and through digital extensions, including live streaming and social engagement opportunities throughout the rest of the week.

Details on production and casting will be announced at a later date.

The 14th season of Big Brother will launch on Global on July 12.

Elsewhere, Rogers Media’s Scott Moore told Playback earlier this month that the company  is also weighing a second season of Canada’s Got Talent, also produced by Insight, for Citytv.