Tony Chapman

BRANDED CONTENT TELEVISION - Canada's Newest Industry Entrant

Carmen Lago, Tony Chapman unveil BCT

BCT will create original multiplatform content incorporating brands into stories, and work with brands to increase ROI through non-traditional media buys (Lago and Chapman pictured).

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Industry gets social with branded content: BCON Expo

From previewing new shows like The Social to discussing how brands can partner with popular bands, the inaugural event explored the past, present and future of branded content in Canada.

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PB Summit: Approach branded entertainment with a consumer focus

Capital C’s Tony Chapman, Starcom Mediavest Group’s Bruce Neve and Bell Media Digital’s Jon Taylor discussed navigating the branded landscape.

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Baking a recipe for brand riches

Temple Street’s John Young and Capital C’s Tony Chapman talk about creating the Loblaw brand partnership behind Food Net’s Recipes to Riches.